khursus seo, tips Basic study materials essential ingredient of SEO
11 SEO Tips you need to know.
The SEO is a set of techniques ranging from the planning to the daily maintenance of the page. A good job of Search Engine Optimization starts through the structure of the site, after that comes the On-Page and Off-Page consequently.
Quick tip :
- Use the keywords that are most searched, using Google Trends.
- Leave your site accessible to everyone.
- Remember that the title is the most important item in the On-Page
- The description is very important to call the attention of the user come to your site.
- Always use "alt" in the images, which are the attributes for google to read your image and know what it is about that image.
- Friendly Url always, do not leave your url with code because google wants to know what subject it is that url.
This SEO is not the differential, but say the "basic" and required the SEO (It's easy and quick to be changed and identified).
There are several tools that explain in detail what you do and change with just one click to the "basic" and binding in optimization.
Quick tip :
- Use the keywords that are most searched, using Google Trends.
- Leave your site accessible to everyone.
- Remember that the title is the most important item in the On-Page
- The description is very important to call the attention of the user come to your site.
- Always use "alt" in the images, which are the attributes for google to read your image and know what it is about that image.
- Friendly Url always, do not leave your url with code because google wants to know what subject it is that url.
Leaving the Basics of SEO
See the 11 tips to optimize your site
- Do not just look at the overall value, competitiveness and see what converts more. May have lower search converts more.
2 - Work with first long tail, which has less competition, create relevance beyond.
3 - Make competition analysis first. Remember that link building is quality not quantity. Always look for quality.
4 - Content - The content is vital for SEO today. But do not duplicate content, if any felt nice article and want to insert in your site, put the reference as google will not see as duplicate but as disclosure content.
5 - Sponsored Links (Adwords) - Make campaigns to check the volume of research that will come to your site if it is worth working with SEO particular keyword, it will save you 6 months of SEO work that may eventually index your site but without much traffic.
6 - A / B testing - Make different versions of your site and test which converts most (x conversion optimization). The SEO work ends only in good conversion.
7 - Rich Snippets - Huge Difference in a matter of clicks, because it draws much attention.
8 - speed charging Site - It's great you enter a site that carries everything too fast, right? The google also likes these types of site.
9 - Google Plus - Despite the "failure" of google plus, think about this: The google + or google plus is exactly, so why stay away?
Special Tip: On the plus google profile link to the site is Dofollow
10 - CTR - click to rate. It is when the user views his results and clicks. Decent CTR is high position. The Rich Snippets CTR is an important factor because it attracts many clicks.
11 - Seasonality - If you want to do an SEO campaign for a special date, eg Christmas. Positioning in October is a good size as it is when people start to look for gifts, therefore this work has to be started early in the year and in addition you will need to know the product that will be demanded.
SEO never ends, the SEO project has its beginning, middle, which is much more complicated, and impossible to determine the order. After positioning your site does not mean that ended up there, the hard work is maintaining the same position. Then we shall have to revise our strategy and be able to change at any time. As recently occurred updating algorithms google with Panda and Penguin.
Do not do the minimum, but do not overdo it to the extreme to not be penalized, just make the perfect SEO .
Learn the fundamentals of local SEO, location data management the power of SEO on your web
Special Tip: On the plus google profile link to the site is Dofollow
Learn the fundamentals of local SEO, location data management the power of SEO on your web
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